Articles by: Tanya Smith

How to Identify Opportunities for Growth in Your Business

Kristin Deese, owner of Catalyst Consulting, has taken her background in operations and business management and created a powerhouse consulting company. She is the go-between for solo-preneur business owners looking to scale and organize their business for more success. Kristin focuses on teaching her clients DIY resources – checklists, continuing […]

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How to leverage photos to create a powerful personal brand

Erin Peterson, professional educator turned blogger, Instagram influencer and social medial manager, is the owner of the local brand, Spokane Guild. Erin found a need and importance to connect with other professionals with modern day marketing. Right before the pandemic shutdown happened Erin came to WorkStory for a branding photoshoot. […]

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Defining Your Target Audience with Rena McGill

Rena McGill is the co-founder of Corlinc, a web based solution for small businesses to connect with their community. WorkStory created some custom videos for Corlinc when they were seeking funds for their startup and we’ve enjoyed seeing the company evolve through the years. In this interview I sit down […]

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How to Add a Virtual Assistant to Your Team

Tessa Swensen, owner of Swensen Virtual Solutions, saw an opportunity to turn her 13 years of administrative experience into a business that she could operate from home. She reached out to the best branding expert she knew, Tanya at Workstory, to help her create branding for her virtual assistant business. […]

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