7Roots Life by Cyndi Rai is a wellness spa located in Coeur d'Alene, Idaho. She also offers health and nutrition consulting and plans to launch an online course/community and products.

Session Setup

2 hour session at her private home on Lake Couer d'alene and her office downtown. Hair and make-up styling, pre-production planning, custom lighting and art direction were included.

Client Goals

  • Create professional images to build brand awareness, trust and perceived value of services.
  • Communicate expertise and an environment of healing, peace and professionalism.
  • Create an updated library of images for use on website, social media, print articles and other advertising efforts.